274: The $25M Contractor Growth Plan Revealed | Kirk Koskiniemi
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00:00
Intro
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00:59
The 3 things that made Kirk’s high-$20M company valuable enough for Private Equity to buy
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01:53
The “overnight success” myth: What you may have to risk to grow past $20M
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03:54
How to keep fear from wrecking your decisions as the stakes get bigger
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06:24
The mindset Kirk uses when real money is on the line
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08:07
Why starting over can expose what you THOUGHT you already knew
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12:54
The “backwards” way Kirk is building his new business from Day 1
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14:57
The 4-Numbers Exercise: What your business must produce to fund the life you want
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17:08
What to do when your $10M growth plan starts slipping early
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19:13
The culture problem you can’t afford to ignore when building from scratchThe culture problem you can’t afford to ignore when building from scratch
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20:55
How to recruit strong people when your new company has ZERO results yet
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22:51
What Kirk is fixing FIRST before chasing a $1 MILLION month
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24:06
How to run a growing business when your plate already feels completely full
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25:36
How to shorten your learning curve by studying contractors who already figured it out
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28:38
How to get clear on what your business actually needs to produce
How much faster could contractor growth happen if you knew what to fix first?
Kirk Koskiniemi already built a roofing business past $20M and sold it. Now he’s starting over in one-day baths, chasing $8M+ in year one and $25M within three years.
But the expensive lessons are showing up fast… His lead costs started at 3X where they should have been.
So what does a contractor who has already scaled and sold a home improvement business fix FIRST when the second run starts slipping off plan?
In this episode, Kirk breaks down what he’s doing differently this time and how he’s shortening the path to bigger growth.
You’ll discover:
🔥 The “backwards” contractor growth move that could save you from painfully expensive hiring mistakes later
🔥 The 4-Numbers Exercise that reveals what your business REALLY needs to produce to fund the life you want
🔥 What to fix when your lead costs come in 3X too high and your growth plan starts slipping
🔥 What Kirk is tightening up before he pushes harder toward his first $1 MILLION month
🔥 How being in a “secret club” of contractors can help you skip years of expensive trial and error
If you’re worried about contractor cash flow, or trying to figure out how to scale a roofing business or home remodeling business faster, this episode shows you what an experienced operator chooses to fix first.
Want to see how Kirk got here? Catch his previous episodes:
- Ep. 123 – It’s No Secret | Kirk Koskiniemi
https://thewealthycontractor.com/podcast/123-its-no-secret-kirk-koskiniemi/
- Ep. 162 – Are You Really As Profitable As You Think? | Kirk Koskiniemi
- How He Grew His Home Improvement Business by $6.3M in 2024 | Kirk Koskiniemi (Ep. 232)

